Tablet PC and Smart Phone with appsConsumer technology is almost invariably aimed at the individual, while enterprise mobile apps cater to large and complicated organizations with many different processes and connections. The real purpose of mobile apps is to help people achieve their tasks faster and with more accuracy. App developers are constantly enlightening people on the benevolence of mobile applications, and sooner or later, both consumers and business people would start making use of mobile applications to achieve higher goals. Currently, consumer-centric apps are more prominent than industrial apps. Few are aware that mobile applications can be used to smoothen business processes or increase productivity. Since such B2B applications are not very common in  app stores, several business owners are ignorant of the sheer importance of enterprise mobile applications. Knowing the difference between consumer apps and enterprise mobile apps will help business owners to use mobile applications for the improvement of their business. Consumer apps are those that are found in the app stores. Android and iOS mobile applications listed under various categories, such as health, entertainment, finance, games, music, news, and travel, among others help the consumers in their day to day tasks. Although certain enterprise mobile applications are distributed through app stores, usually businesses are interested in acquiring their own mobile applications. Both consumer centric mobile apps and enterprise mobile apps can be developed to run on any of the mobile platforms, such as Android, iOS and Windows among others. Consumer mobile apps often fulfill the needs of the common man. Consumer apps sometimes have emotional designs and are designed to lure consumers. B2B mobile apps, on the other hand, are aimed at providing better collaboration, increasing the productivity, aid in the marketing of products, and services offered by businesses. Unlike the emotional design of the consumer apps, enterprise mobile applications are more contemporary and focus on simplification of business processes. General functions and information would arise in developing consumer centric apps. Enterprise mobile apps are developed for individual businesses and are expected to fulfill the specific needs of the individual businesses. Consumer-centric apps can either be a standalone app or integrated to a backend. However, industrial apps only serve as a mobile interface for an already existing system. Enterprise mobile app developers have sound knowledge in creating the whole Mobile Enterprise Application Platform (MEAP) to deploy the app in a business environment. Developing consumer mobile apps are economical and would cost a few hundred or a few thousand dollars. Enterprise mobile apps on the other hand certainly cost more than consumer mobile apps. Security is not so important for consumer centric apps, unless the target is elite group or the app deals with finance. Enterprise level apps, on the other hand, are provided with utmost security features, such as user name / password, encryption/decryption and MDM software to protect the confidential company data from leakage. Website Jungle is a digital marketing, web development and mobile app development company based in New York City.