Tags: shopping cart optimization

The average shopping cart abandonment rate is a staggering 67% (based on a study averaging results from providers such as Comscore, Forrester Research, Coremetrics and MarketingSherpa). This means that even after e-tailers have battled the competition to get… Read more
Understanding a customer’s purchase behavior can help you to cater to their preferences and drive sales. Here we take a look at some strategies to help you increase average order size and ultimately, your business’ bottom line. Price psychologically –… Read more