Category Archives: Marketing

gamificationGamification is a tool used by businesses to keep employees motivated, but it’s gaining traction as a tool for driving loyal customer engagement. Rewarding customers for their contributions to your business will make them more inclined to come back with … Read more

social proofSocial Proof is a relatively new marketing strategy that relies on creating a positive influence for your brand using cues from your customers. People want to put the time into researching before purchasing a product or service because they want … Read more